SMX Advanced speaker Mordy Oberstein shares insights on AI hype, SEO’s shifting role, algorithm chaos, and the internet’s ...

If you noticed your Discover report showing a huge drop in impressions and clicks, you are not alone - it seems like a bug.

We’ve spent years tracking clicks and rankings. But in the age of LLMs and AI search, are we still measuring what matters?

Google’s AI Mode is where new search features are tested, but only the best will graduate to AI Overviews or the main Search ...

CEO Aravind Srinivas took shots at Google’s AI modes and why its ad model holds it back, as well as Perplexity’s browser that ...

Read this deep dive into six patents that reveal how Google's AI Overviews and AI Mode work – and what it all means for the ...

Stop settling for generic goals in Google Ads. Here's how customizing them leads to smarter bidding, clearer reporting, and ...

From CTAs to checkout tweaks, this guide shares practical A/B test ideas to help you get more clicks, signups, and sales.

Your opted-in database isn’t just a list—it’s the foundation for understanding your customers and driving revenue.

Google has released new best practices, video bytes and what to do if your site was flagged incorrectly, as well.

Google is bringing video ads to Search, Image, and Shopping results in the U.S. and Canada, aiming to boost early-stage ...

Navah Hopkins is the new Microsoft Ads Liaison. This marks a big move for both her and the company’s B2B and B2C focus.