Apple is selling a mindset, while Google is offering an actual set of features. People who don’t want to spend over $1,000 on an iPhone are still waiting for features such as ProMotion displays and a telephoto camera, and if they take a look at the Pixel 10, they’re going to start wondering why.

Google is preparing to unveil the Pixel 10 and Pixel 10 Pro series this week, and the stakes couldn’t be higher. With Apple scrambling to catch up in artificial intelligence, Google is positioning its latest Pixel devices as the true future of smartphones.

Could new "TechWoven" cases be introduced with the latest iPhone 17 lineup? That's what leaker Majin Bu claims, per a MacRumors report. The cases match the rumored design on the iPhone 17 models, with the wide camera bump.