Starbucks has long hosted regional barista face-offs, but in going global, it's hoping to "pump up" its struggling brand by capitalizing on a growing trend.

Starbucks’ focus on employees becomes more apparent with its turnaround strategy, giving store managers a reason to cheer.

Subscribe to TheStreet's free daily newsletter 💵💰 One thing that might stand out in some people's minds is being late to ...

"Remember to order a Starbucks drink after your workout," said no one ever. Starbucks has not always prioritized making its ...