Sarandos remarked, 'They had so many years trying to start with so many different brands that this move makes sense'.

After two years as Max, HBO Max is once again becoming HBO Max. It joins a long line of brand reversals that demonstrate the ...

According to Warner Bros. Discovery reps, there are no plans to change how and when Discovery shows appear on the streamer.

During Wednesday's upfront presentation, Warner Bros. Discovery announced Max will be rebranded as HBO Max starting this ...

Warner. Bros. Discovery changed the name of its flagship streaming service from HBO Max to simply Max. It was clearly a ...

The HBO Max name is returning to your screen. Find out why Warner Bros. Discovery is once again reversing course on its Max rebrand.

We’re not quite there yet, but it sure feels imminent.

The social team at HBO Max probably knew it would be made fun of for backpedaling on its name, so it joined in on the roast.

Warner Bros Discovery is hitting rewind on Max's branding, bringing back the HBO name it dropped from the streaming service ...

The surprise rebrand follows the change of HBO Max into Max only two years ago. Max, soon to be HBO Max, is the streaming platform home to the likes of Game of Thrones, The White Lotus, The Sopranos, ...

Warner Bros. Discovery broke the news today at its Upfront presentation in New York, saying that the switch back to HBO Max ...