MailOnline has contacted Vinnie's representatives for comment. The BHF 2012 advert shows Jones, reprising his Lock, Stock And Two Smoking Barrels gangster persona, demonstrating the technique on a ...

Football legend turned Hollywood actor Vinnie Jones has signed for Sky Bet and the British Heart Foundation by joining their ...

Vinnie is helping to spread the word about the BHF's free online tool, RevivR, which can teach CPR in 15 minutes using just a phone and a cushion.

Claims that Vinnie Jones encourages unsafe behaviour in British Heart Foundation ad rubbished by ASA The ASA has not upheld complaints against the British Heart Foundation (BHF) ad, which featured ...

Testimonials from 28 other survivors the BHF says owe their life to the campaign will appear online. The Grey London created Vinnie Jones spot, which showed the actor giving CPR to the rhythm of The ...

*Vinnie Jones stars in the British Heart Foundation and Sky Bet’s social media sketch to promote their campaign Every Minute Matters, which aims to sign up 270,000 fans to learn the art of CPR.

You've been Vinnied: How the BHF taught the UK to save lives Principal author: Matt Buttrick, Grey London Contributing authors: Matthew Gladstone and Lucy Jameson, Grey London Introduction No one goes ...

Campaign Viral Chart: Vinnie Jones BHF ad comes in 'hard and fast' Vinnie Jones' ad for the British Heart Foundation, which premiered on the web before its TV debut, is the most-shared video this week ...

Vinnie Jones' ad for the British Heart Foundation, which premiered on the web before its TV debut, is the most-shared video this week with more than 53,000 shares across Facebook, Twitter and the ...