Comcast's cable-box data edge could power profitable, targeted streaming ads despite rising risks.

Comcast on Monday unveiled a platform to make buying ads across TV, linear and digital as easy as on search and social media platforms. The idea is to allow more small businesses to use performance ...

NEW YORK—Comcast Advertising has launched a new AI creative platform that will make it much easier for small businesses and local advertisers to market and promote their products by using AI-powered ...

New platform backed by big media players aims to streamline ad sales and attract smaller advertisers who had previously focused on social media When you purchase through links on our site, we may earn ...

Add Yahoo as a preferred source to see more of our stories on Google. 'A CGI Embalming' — Xfinity's Jurassic Park Super Bowl Ad Features Digitally De-Aged Sam Neil, Laura Dern, and Jeff Goldblum ...

Estrella MediaCo, Fuse Media, LG Ad Solutions, Scripps, Spectrum Reach, and Vizio join Universal Ads “With its sight, sound, and emotion, it is hard to compare to the impactful ad experience of ...

For the first time, small and medium sized businesses can run a single campaign across ITV Media, Sky Media, and Channel 4 ...

Universal Ads, Comcast’s self-service advertising platform for the premium TV industry, has officially launched in the UK in ...

UPDATE: A previous version of this story mentioned that famed VFX studio Industrial Light and Magic (ILM) had worked on this ad, as noted by The Hollywood Reporter. A rep for the company has now ...