Amazon Retail Ad Service is currently available for retailers based in the US, which will pay fees based on usage levels. Amazon is capitalising on its years of ad tech expertise by launching a new ad ...

The campaign, 'Matches Are Made with Amazon Ads,' by Code and Theory, won Gold in B2B Demand Generation at The Drum Awards. It aimed to shatter the perception that Amazon Ads were only for e-commerce, ...

As competitors dial back advertiser control in pursuit of full automation, Amazon Ads is positioning its new AI tools as transparent alternatives. In May this year, Mark Zuckerberg said that he wants ...

Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this week. The event can be boiled down to one word: simplicity. Some version of ...

Amazon is remaking the center of its ads business. What began as sponsored product placements tied closely to its retail marketplace has grown into a full-scale media network spanning streaming TV, ...

Amazon Ads is deepening its local push into streaming, strengthening agency partnerships and adding new tools as it scales its full-funnel advertising proposition in Australia. The move builds on the ...

AMAZON HAS unveiled a version of its Kindle electronic-book reader that requires customers to view ads in exchange for getting… AMAZON HAS unveiled a version of its ...

Spotify competes directly with Amazon Music for subscribers and ad dollars — but now Spotify is teaming up with a different division of the ecommerce giant in an effort to amp up programmatic ...

Craig is a reporter for Pocket-lint based in Toronto. He earned a diploma in journalism from Seneca Polytechnic and holds a Media Foundations certificate from Humber College. Craig previously interned ...

Jeremy Clarkson made a couple of digs at the BBC in an advert for his new employer Amazon Former Top Gear host Jeremy Clarkson has taken a swipe at the BBC in a new advertisement for Amazon. The ...

Hundreds of large Amazon sellers are boycotting the online retailer's advertising platform on Wednesday to protest several recent policy changes. Amazon announced changes to how it pays out seller ...