WhatsApp, owned by Meta Platforms, will introduce ads in the app's Updates tab, used by 1.5 billion people daily. The ads aim ...

They will appear in only one part of the Meta-owned messaging service, it said. The move is potentially lucrative, while ...

This represents a notable change for the platform, considering its founders, Jan Koum and Brian Acton, had committed to keeping WhatsApp free from advertisements.

Meta emphasised that private messages, calls, and group chats will remain ad-free, preserving the core messaging experience. ...

Those who only use WhatsApp for personal messaging will see no changes to their experience, as all new features are confined ...

WhatsApp, long known for its ad-free messaging, is about to break with tradition and introduce advertisements for the first ...

The monetisation tools being introduced include optional paid subscriptions for Channels, promoted Channels in the Discovery ...

WhatsApp, owned by Meta Platforms, has announced plans to introduce advertising in parts of the messaging app in a bid to ...

Meta Platforms Inc. (META) has announced the introduction of advertisements within WhatsApp's Updates tab, marking a ...

But people who have chosen to link their WhatsApp account to Facebook or Instagram will see more personalised ads. The new ad ...

Ads are launching in WhatsApp starting today, here are the details on how they’ll work and what the privacy implications are.

WhatsApp announced Monday it will introduce its boldest advertising features yet, marking a significant shift for the messaging platform that has largely remained ad-free since its launch.